
The window for defense is closing. Unit 42’s latest research reveals that attack lifecycles have plummeted from 5 hours to just 72 minutes. As adversaries leverage AI to execute at machine scale, identity has replaced the traditional perimeter—with 65% of initial access now driven by identity.
In this session, Sam Rubin, SVP, Consulting and Threat Intelligence for Unit 42, breaks down the 2025 threat landscape and provides a strategic roadmap to move from reactive defense to proactive resilience.
Key Insights:
— Accelerated Cycles: How to defend when exfiltration happens in 72 minutes.
— Identity as the Perimeter: Addressing the surge in credential-based attacks.
— Visibility Gaps: Why 87% of organizations lack real-time situational awareness.
Stop defending at human speed. Learn how to outpace the adversary and reclaim the AI advantage: https://www.paloaltonetworks.com/unit42/ai-advantage











