Eastman transformed fragmented customer data into a unified, AI-powered platform with Microsoft Fabric, giving sellers instant insights for building relationships. Description: Eastman had a monolithic, legacy architecture that left customer data scattered across domains.
As a result, when sellers prepared for meetings, they spent hours digging through reports, spreadsheets, and call summaries to find what they needed. The company built a unified data platform on Microsoft Fabric. Eastman chose Fabric for its warehousing and analytical capabilities and, using Fabric’s application development capabilities, built a sales copilot directly into its CRM, giving sellers access to instant insights.
Learn more: https://msft.it/6052tuWzy
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